Established in the 1990, Heliopolis is a leading local designer brand, best known for its crafting sophisticated accessories made from fine, quality materials and refined workmanship.
Heliopolis began as a retail business at prestigious department stores such as galleries Lafayette, Tangs in Singapore, and has expanded their business in major cities such as Paris, Monaco, USA, Qatar, Hong Kong, Jakarta, Singapore, China, Canada, Lebanon, Denmark and Taiwan.
Designete were assigned with the project to increase brand awareness and build online stores to a global audience. Consultation sections were held with the founder of Heliopolis. Research was then conducted, along with the presentation of mood/story boards to determine the branding direction. We then began with the web design process with intended target market, high-end fashion luxury segment.
The project was completed with highly customized development with pixel perfect, and with three different log-in section to allow three respective groups – consumer, business buyers and the press to specific section.
This is a project approved with funded with Singapore government ICV grant.
REVAMPED > DIGITAL BRAND IDENTITY > WEB DESIGN & DEVELOPMENT > E COMMERCE > LOGO REVISION > HOSTING > COPYWRITING > DATA ENTRY
PSD > HTML > E-COMMERCE MAGENTO > CONTENT MANAGEMENT WEBSITE > RESPSONSIVE TO FIT ALL COMPUTER SCREENS, TABLETS & MOBILE DEVICES
WEB DESIGN & DEVELOPMENT
Through intensive research, including setting out a strategy and design, we crafted a digital brand presence to assist Heliopolis maximize their brand positioning as the leading global fashion house that speaks of their product quality.
ELEGANT PIECES THAT CREATE CONVERSION
Shimmering Extravagance… Luxurious Opulence… and Grand Glamour. From glittering costume jewellery to iconic minaudieres, Heliopolis sculpts accessories like Renaissance art. Every piece is designed to inspire, to influence, and to create conversation. The intricacies are in the details, as each creation is carefully and painstakingly handcrafted by master craftsmen, then embellished with precious gems, crystals, and semi-precious stones. Perfection is expected down to the finest details.
Accessories creates, designs and manufactures elegant, sophisticated pieces for the discerning individual. Crafted from fine, quality materials and refined workmanship, every Heliopolis Accessory is designed and produced in-house by the team.
in 1990, Heliopolis Accessories, which was borne out of a desire to offer affordable yet quality and sophisticated pieces, offers iridescent costume jewellery pieces, bejeweled minaudieres and pearl-encrusted tiaras that promise to elevate, inspire, and create conversation.
, the brand is now a global fashion powerhouse, with its collections available in several major cities including Paris, Monaco,USA, Qatar, Hong Kong, Jakarta, Singapore, China, Canada, Lebanon, Denmark and Taiwan.
Communication through Branding
Successful branding creates a long-lasting digital footprint that promotes consumer loyalty and brand awareness. It is a holistic process that begins with the creation of a logo, extends to product packaging, and ensures a strong online presence, among others. Partner with us to communicate your brand to the world.